Do you #TikTok? Got a #GenZ in your home or on your #YL team?
Gen Z'ers, born between 1996 and 2010, dive deep into #aromas and fragrances. TikTok drives 66% of their fragrance purchases (mind-blowing, right? 😉).
According to Jacquelyn Wenskus at Circana, "Gen Z loves to try new scents and mix and match depending on their #mood or vibe."
Also, 73% of Gen Z wear fragrance at least three times per week.
Check out some fun facts about Gen Z habits:
🌿 Gen Z seeks #variety in expressing themselves.
🌿 Social media, especially TikTok, influences them significantly.
🌿 They prioritize #sustainability, #personalization, digital innovation, inclusivity, #wellness, and unique, authentic experiences.
🌿 Fragrance choices often depend on their #vibe for the day.
🌿 They value speed, expecting everything to be #fast, including their daily aroma.
How do you reach the Gen Z'ers in your life? Drop your tips for introducing #YoungLiving #essentialoils to your Gen Z crowd below. Let's learn from each other! 🚀
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